Designed for Ethos | VONT / CD Andrew Shuttleworth / Copy by Heidi McInerney
In 2019, High Peaks Sausage was ready to bring its plant-based sausage to market, and they came to VONT looking for a microsite to accompany it. The site would need to provide product information and echo the new brand personality developed by the Ethos team.
With the packaging as a foundation, the new microsite featured vibrant brand colors, playful taglines, and energetic outdoor lifestyle photography that reflected the brand's values. Leaning into the "No Meat. All Flavor. No Limits." tagline, I created a tabbed interface that filtered through the varieties and their flavorful ingredients.
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